A Guide to Online Shopping

The best websites for online shopping 

If you ask me what my favourite pastimes are, spending hours filling up an online shopping basket, hovering over ‘continue to payment’, only to abort mission last minute is definitely up there in my top 3. The choice of where to shop online these days can be pretty overwhelming, but after years of extensive research I’m finally willing to share my go-to online destinations.

www.farfetch.com

‘Shop through the worlds best luxury boutiques at farfetch.com’.

The side bar options ‘New in Today‘ and ‘New brands to know‘ are what keeps me coming back to this website. Discovering new labels to love is what keeps this industry exciting, and I’ve found so many brands, such as Natasha Zinko, via this page. I’m not sure exactly how often, but it seems this gets updated at least once a week with new items.

‘New in Today‘ is a feature I don’t see on other sites, and for someone like me who just likes to keep up to date with new items coming in on a regular basis, I find this is the most efficient way to keep on top.

Farfetch is different to other online luxury retailers because the stock is coming from individual boutiques from all over the world. This means a huge range of brands, stock & price points. I must also mention the selection of jewellery on Farfetch. Theres such a wide range, starting at prices to suit everyone – again, I have discovered so many Jewellery brands to lust over thanks to Farfetch.

www.ssense.com

Not only is the selection of brands via Ssense spot on (think Helmut Lang, Maison Margeila & Jacquemus), but the editorial items on the homepage is what really pulls me in. It’s no secret I enjoy a good internet read, even more so a good fashion related one!

The fact their articles take up the full homepage of the site highlights to me, yes we are a great luxury shopping destination, but we genuinely have a passion for the brands we stock and we know what the hell we’re talking about. The clothes are going to sell, we don’t need to splash them all over our landing  page, have a read and get to know what we’re about instead. Not many (if any) shopping sites would have the confidence to lay out their site this way, but it really makes Ssense stand out to me. There’s a new article at least every other day too!

www.OpeningCeremony.com

I would buy all my clothes from Opening Ceremony if it didn’t equal ridiculous custom fees (they’re US  based)! I still refresh this site on a regular basis though, similarly to Farfetch I have been introduced to many new brands! As well as their own OC label I discovered Daisy, Adam Selman & Dorateymur to name a few.

The other sites I’ve listed I would describe as Luxury: Opening Ceremony would be more mid to high-end, putting more up and coming, alternative designers in the spotlight. If you do ever find yourself in NY or LA the physical stores are a must visit!!

www.FashionBunker.com

The site I always find myself here in the event of a holiday, wedding or special occasion. Fashion Bunker stocks a selection of Australian brands: C/meo collective, Keepsake the label, The fifth and Finders Keepers. Labels you may not know just yet, but trust me you need to! I’ve ordered from this website countless times and the quality of the clothes, delivery times and customer service have always been nothing less than perfect. Subscribe to their mailing list, as they regularly have decent price drops and sale events you won’t be able to refuse!

www.cultbeauty.com

Last but not least I wanted to throw in a beauty go-to as well! In my opinion Cult Beauty has the best selection of brands, with the widest range of categories, without being too farfetched! From Sunday Riley through to Huda Beauty. Offering U.K. Delivery on many brands we can’t find in stores, which is always a bonus! I regularly check the ‘top 10’ tab which offers a breakdown of the most popular products in each category (I.E Contouring, Cleansing ect..), ‘Bestsellers’ & ‘Trending’ items are also easily accessible from the homepage!

 

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